I am a big fan of what CNN's Rick Sanchez is doing on twitter. People can argue until the cows come home about whether or not real community can be formed on twitter. I believe it can. Actually I know it can. I feel as though I have a great community on twitter and it's one that changes hourly.
I am pushing twitter and all things social media, at WRAL.com and I was part of a meeting last week teaching reporters about the benefits of twitter and encouraging involvement.
Yes, you have to push through some of the noise, but there is real opportunity there.
Now, back to Rick. His 3pm newscast on CNN incorporates social media in a way that I have not seen many TV stations or newspapers embrace. It's all about community, connecting and engaging your audience wherever they ay be, then showcasing that on a different platform.
Are you using twitter as the community it is?
BTW, I'm communitygirl on twitter.
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